We are an advertising consultant agency reaching a unique niche market.
The homeschooling community is close-knit and highly brand loyal. In a culture where word of mouth carries significantly more weight than traditional advertising, it can be a challenge to know how to reach homeschoolers. The best way to engage with the homeschool community is through an already trusted source. Your choice to partner with Home Educating Family provides you an automatic connection to that community.
Our Homeschool Reach
Continuing to Grow Year After Year
Email List
200k
We leverage high interest lead magnets with programmatic, social media, and Google ad campaigns to continually grow brand awareness and our email list.
Programmatic Ads
750k
Using advanced AI and machine learning, we reach homeschoolers whenever they are connected: apps, streaming music or shows, websites, and more.
Direct Mail
125k
Staying in front of homeschoolers isn't just about digital media. We deliver physical media year round through product purchases and direct mailers.
Top 10 Homeschool Marketing Practices
Advertising
Services
Call 716.867.6600 for more information.
Homeschooling has not only grown in popularity in recent years, it has also changed. The needs of today’s homeschoolers are not the same as they were even five years ago, much less ten years ago. But, since our founding in 2007, we have stayed ahead of the curve, meeting the needs of today’s homeschool family while anticipating and preparing for the different needs of tomorrow. This is why we offers a wide range of advertising options for companies to market through programmatic, email, and direct mail options.
Programmatic
Ads
Maximize your marketing efforts using the Track, Target, and Convert system.
College
Marketing
You can reach a target within a niche using our comprehensive high school strategy.
Print, Mailing,
And Inserts
Get your message directly in the hands of a homeschool parent with our direct mail services.Â
Credit Card
Processing
Save on your credit card processing while earning homeschool advertising credit on the DSP!
Website Available February 2024
Marketing Packages
Advertising Specials
Want to save on homeschool marketing? Be sure to check out our bundle specials. By combining products, you can save up to 50% plus take advantage of unique bonuses only available with our specials.Â
Custom Tailored Packages
Let us help you create a marketing strategy with a step-by-step plan of action along with package savings. To learn more, reach out to our marketing department at 716.867.6600 or via the email link below.
Complete Marketing Team
Do you need the assistance of a full marketing team? We’ve got you covered. From strategy and design to implementation and monitoring, our marketing team will assist you in reaching the homeschool audience.
Get Marketing Advice!
TOP MARKETING STRATEGIES
To Homeschool Families
The Latest Articles
2022 Homeschool Survey
THE LATEST
DEMOGRAPHICS
AND THE SURVEY SAYS!
Here’s a sneak peek at what you can learn in our most recent survey.
MOST COMMON
GRADE LEVEL
This surprising elementary grade level is taught in 29% of all homeschooling families!
STUDENTS PER HOUSEHOLD
Discover the greatest change in homeschool demographics over the past 20 years.
MOST PERFERRED
CURRICULUM
Learn which type of curriculum wins the hearts of homeschoolers year after year.
FREQUENCY OF
CURRICULUM CHANGE
Not as stuck in the mud as we might think, homeschoolers are often looking for better options.
Talk to a Marketing Specialist
CONTACT US
Request Marketing Information
Please complete the details below and click submit. A Home Educating Family representative will connect with you within 2 business days.
Home Educating Family Association
P.O. Box 431
Columbia, TN 38402
423.438.3085
About Us
With over 35 years experience in the home education industry, Home Educating Family staff are continually innovating products and services for the homeschooling family.
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The homeschool industry is a unique niche market which continues to grow each year. At Home Educating Family, we assist clients in creating and developing marketing strategies.